15 Jul How Does Quora Marketing Generate Leads and Engagement?
Quora Marketing
Looking for the right channel to get qualified and organic traffic to your website?
Want to convert your traffic into leads?
Today, I am going to tell you about a platform which can be used as a solution to the above questions- Quora.
Quora is a social media platform where users can ask questions and answers are provided by the other users who are capable of answering the question. It is a platform with more than 100 million users.
The answer provided by users can be one-liners, in details depends upon the question asked and the ability of the user to present the answer. Quora marketing- here you can answer the queries plus promoting your brand or company.
Answering the queries like a professional establish you as a trustworthy and reliable source of information. Kindly read the questions carefully and then provide the most suitable answer. Quora marketing is a great way to drive organic traffic to the website, you can promote your services, provide backup links.
Answering the potential customer help to convert traffic into leads.
Why choose Quora for generating leads?
- Direct Communication
- Brand awareness and more traffic
- Invested customers
Quora strategies-
1. Create a genuine and convincing profile
Quora profile helps in building credibility, therefore it is important to provide comprehensive information and not just promoting the company.
2. Choose the right topics
Selecting the right topics will help in knowing who is your target audience and what queries they have.
3. Present Yourself as an Expert
The best way to earn the trust of the user is to present yourself as an expert.
- Have a profile picture.
- Write professionally, no informal language.
- Description of specialization.
4. Tracking Analytics
Quora provides an analytics dashboard, where you can view the number of upvotes, views, and shares of your answer. To access the dashboard, tap on ” Stats” in the drop-down menu.
5. Share Popular Answer
You are not the only one who answer the questions on Quora, write informative and helpful content which is better in every aspect from others. It is important to share those answers on other social platforms to more drive traffic.
Hope, this blog was helpful to you in understanding the benefits of quora, and quora marketing so create a profile, answer the question like an expert, explore, share and watch the leads pour in!